The George Michael Fund ✕ Gullwing.io
Mock-ups for The Talent Fund collaboration announcement
Revision 5
- Additional space after The Talent Fund logo
- LAST CHRISTMAS heading centered and font weight 500
Revision 4
All previously approved tweaks, plus:
- Additional copy underneath The Talent Fund logo
- LAST CHRISTMAS heading before additional copy
Revision 3
Added extra copy:
- Revision 3a Added extra copy directly underneath previous copy
- Revision 3b Added extra copy beneath The Talent Fund logo, repeat logo at the very end
- Revision 3c Added extra copy beneath The Talent Fund logo, no repeat logo
- Revision 3d Feint divider before additional copy, The Talent Fund logo at the very end
Revision 2
Based on feedback:
- Removed final paragraph
- Removed italics from 'The Mill Charitable Trust is working with...'
Revision 1
- Based on Mock-up 5
- Removed sticky header
- Removed text transitions
- Removed photo effect
- Increased The George Michael Fund logo size
- Increase The Talent Fund logo size
- Reduced padding above The George Michael Fund logo
- Reduced padding above main copy to match padding below The George Michael Fund logo (36px)
- Increased font-size of main copy
- Links have been made bold - note, previous font "Questrial" did not have a bold variation, so "League Spartan" has been used (very similar to Futura, and is also licensed under the Open Font License)
- Revision 1a with darker text for readability
- Revision 1b increased font size to 20px
- Revision 1c increased font size to 22px
Initial Mock-ups
Mock-up 1
- As per design
- However, uses a very similar font to FuturaBT, "Questrial", which is licensed under the Open Font License, and so free to use for any commercial or otherwise project
Mock-up 2
- Added some subtle fade-in effects for text and The Talent Fund logo as the user scrolls
Mock-up 3
- Added a subtle "sheen" effect over image as user scrolls
- Reduced logo size across breakpoints
- Adjusted spacing on mobile, such that the image is full width and there is more width for text
Mock-up 4
- Added a "sticky" header as user scrolls, so that The George Michael Fund logo is visible at all times
- Reduced vertical spacing around logo across the breakpoints
Mock-up 5
- Uses the FuturaBT font from the designs - note there may be licensing required
- Ensure that the phrases "The Talent Fund" and "The George Michael Fund" aren't broken over lines
Mock-up 6
- Variation with centered-aligned text
Mock-up 7
- Variation with left-aligned text